IKEA designed soft toys based on kid's drawings to raise money for charity
IKEA has taken 10 drawings from children around the world and turned them in to adorable soft toys. This limited-edition line is part of the Swedish company’s Soft Toys for Education Campaign, and they are donating $1 from each sale to UNICEF and Save the Children to support children’s education projects.
When I saw an ad for these toys, I had to go pick some up for my little cousins. These stuffies are even cuter in person than I had imagined. And the little ones thought they were pretty fantastic as well!
Photo: Adweek and Ikea
Photo: Adweek/Ikea
Photo: Adweek/Ikea
The stuffies were super soft and squishy and easy for their little hands to grab and play with. And they really did all look remarkably like the drawings. To see all the stuffies from this special line, visit: http://www.ikea.com/ca/en/search/?query=SAGOSKATT